The web design industry produces new trends every month, if not more rapidly. Some of these trends make no sense at all, they are just visual niceties with no purpose. Others are exceptionally functional, they make our lives as website visitors and users much more pleasant and convenient. There are also trends that are visual, but still make a lot of sense. One of such visual trends is the use of authentic or genuine images in website design. This is actually the hottest trend right now. In this article, we are going to explore this design trend and see how your business can benefit from it.

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Design of a business website is as important as the salesperson that greets a customer in a store. First impressions matter immensely, I don’t think there’s someone who will argue with this. If your website is well designed you can gain a lot of customers for your business with it, and poor design is sure to ruin your business sooner or later. People do not have time or patience for poor design anymore, the world is moving too fast, there is huge competition in any niche, so it’s much easier for your prospective customers to find a competitor than endure your poor design.

Read more: Design is Good or Bad

So where should you start? Let us break it down for you and make it easier to decide, we will be more than happy to help you in the beginning of your web development journey!

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Are your prospecting emails getting ignored all the time? If the answer is “yes,” you’re not alone. Most salespeople today struggle to write sales emails that convert to actual business.

Read more: Secrets to Writing Sales Emails

Content marketing can be extremely effective for extending your reach, driving traffic and helping you reach your business goals. However, some business owners report that content marketing just isn't effective for them - or at least isn't as effective as they'd like.

This post will outline some of the most common reasons your content marketing may be failing and what you can do to get back on track.

Read more: How to Fix Content Marketing

What is the main thing for a Google-friendly website? If you think that likes, tweets, and shares are on top, you, probably, are crying someone a river now.

Read more: A Guide to On-Page SEO